Allison Chambers
 The Whinery brand character is fun and quirky, making the wine stand out from others. The logo is inspired by whining – with a roughed-up, irregular aesthetic. The packaging uses authentic hand-written funny and ridiculous whines wrapped around it, acting as a texture from a distance, and amusing if ones reads them. The brand encourages people to participate and add their own funny whines on twitter, using the hashtag #grapewhines.

The Whinery

 The Whinery brand character is fun and quirky, making the wine stand out from others. The logo is inspired by whining – with a roughed-up, irregular aesthetic. The packaging uses authentic hand-written funny and ridiculous whines wrapped around it, acting as a texture from a distance, and amusing if ones reads them. The brand encourages people to participate and add their own funny whines on twitter, using the hashtag #grapewhines.

The Whinery brand character is fun and quirky, making the wine stand out from others. The logo is inspired by whining – with a roughed-up, irregular aesthetic. The packaging uses authentic hand-written funny and ridiculous whines wrapped around it, acting as a texture from a distance, and amusing if ones reads them. The brand encourages people to participate and add their own funny whines on twitter, using the hashtag #grapewhines.

 Semi-Finalist, 2013 Adobe Design Achievement Awards  Featured on  Lovely Package    student project

Semi-Finalist, 2013 Adobe Design Achievement Awards

Featured on Lovely Package

student project